San Diego Zoo: Tar pit
Elephant Odyssey. After 12,000 years, they’re finally back.
Advertising Agency: M&C Saatchi, Los Angeles, USA
Creative Director: Martin Dix
Art Director: Sean Ohlenkamp
Copywriter: Maria Smith
Photographer: Markku lahdesmaki
Released: May 2009


4 Comments
i like the "play" the logo has with the comp.
The tv for this campaign is quite nice, but these are the weakest in the campaign fa sho. I was curious and Googled the Art Director's work, check it out, really nice book Sean.
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brandon
www.brandonknowlden.com
Thanks Brandon! Appreciate the props! Pretty awesome stuff yourself! Really impressive!
I haven't seen the TV campaign yet, but in my opinion every media has to work independently, even on a campaign. You can't expect the person to have seen the ad on TV to be able to understand the ad on billboard.