Advertisement

Stickers

Agency: 
Published/Aired: 
April 2011
10420
Description: 

Outdoor advertisment created by Publicis, France for Renault, within the category: Automotive.

Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Art Director: Mathieu Vinciguerra
Assistant Art Director: Mélanie Pennec
Copywriter: Olivier Dermaux

Comments (9)

Log in or register to post comments

Highest Rated

Glut's picture
Glut
Activity Score 3935

jajaja well done joe

advertising ninja's picture
advertising ninja
Activity Score 614

its a nice idea, despite being kind of expected for a really really unique benefit. but this film is a bit too much.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Yeah it sells the USP well - just wondering if they actually got a permit to put that onto seemingly random corner walls.

kleenex's picture
kleenex
Activity Score 48079

i loved it.

AKesseli's picture
AKesseli
Activity Score 210

Genius use of ad space. Very simple and if that's the main selling point on this car, it's perfect.

AdBuzzer's picture
AdBuzzer
Activity Score 1174

I think it's a pretty effective way to communicate this feature of the car. It's not just surprising and original, but also informative.

mellowart's picture
mellowart
Activity Score 36

nice one ...

joelapompe's picture
joelapompe
Activity Score 3845
Glut's picture
Glut
Activity Score 3935

jajaja well done joe

Advertisement