Protex Antibacterial Soap: Dogs

The Things You Touch Stay With You

Advertising Agency: Young & Rubicam New York, USA
Executive Creative Officer: Scott Vitrone, Ian Reichenthal
Creative Director: Guillermo Vega, Icaro Doria, Meg Rogers
Associate Creative Director/Art Director: Corey Rakowsky
Associate Creative Director /Copywriter: Kleber Menezes
Producer: Helen O’Neill
Account Executives: Mary Ellen Kenney, Jennifer Li, Karine Nguyen Huu
Photographer: Jamie Chung
Digital Artist: Raul Pardo

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15 comments

zisisgut's picture
zisisgut
22 pencils

nooooooooooooo......

ambareesha's picture
ambareesha
255 pencils

that shoes under nail was really good execution. here its not happening properly. no *s.

- @mbi

i have a question's picture
i have a question
73 pencils

Hilarious.

Hiperion's picture
Hiperion
3138 pencils

Hilarius and bad.

Dzsoi's picture
Dzsoi
5269 pencils

These tiny dogs look like fleas or midges. A bit confusing, other execution is clearer.

imagineit's picture
imagineit
552 pencils

what, those are dogs? I thought they were bugs.

Billoughsby's picture
Billoughsby
5091 pencils

There's a place for this ad. It must have a huge reproduction to get the joke. Pretty good idea, and the execution is nice.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

CopyRight's picture
CopyRight
715 pencils

bad copy, over used idea

raavigeorgian's picture
raavigeorgian
2444 pencils

creepy...but effective

talkingisfree's picture
talkingisfree
2572 pencils

very old concept, nice visual however.

Marlus Lau's picture
Marlus Lau
1806 pencils

Creepy, but interesting. I believe it delivers the message!

rolling.stone's picture
rolling.stone
2740 pencils

gravity is not pulling the dogs, who are walking underneath side of finger ?

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~ Quite obviously, I have gathered no moss ! ~

terryads's picture
terryads
91 pencils

I saw this one in bestadsontv, it won the best of the week.

why???

Guest's picture
Guest

BOM PRA CARALHO!

punit.rathor's picture
punit.rathor
230 pencils

niece execution, but really dirty..

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