Personalized Plates Queensland: Naked by day and by night
Personalized Plates are all about expressing yourself on a number plate. In this execution, we used the medium to express itself. By removing the usual printed skin, the Adshel bared all and became completely NAKED.
Advertising Agency: SapientNitro Brisbane, Queensland, Australia
Creative Directors: Nancy Hartley, James Burchill
Copywriter: Bevan Lewis
Art Director: Ken Roney
Agency Producer: Emma Sparshott
Account manager: Anna Austin