Pathfinders Teen Homeless Shelter: Homeless Teen, 5
Advertising Agency: Serve Marketing, Milwaukee, WI, USA
Creative Director: Gary Mueller
Art Director: Laure Arthur
Copywriters: Gary Mueller, Morgan Kuchnia-Hanson
Retoucher-Jim McDonald
Photographer: Jeff Salzer
AE: Heather Aldrich and Sarah Salzer
Published: November 2008
7 Comments
medias covered r simply grt..............
shweta
Kool!
they showed me a picture & i laughed
dignity has never been photographed
what!? this is ridiculous! why re they sleeping on a car???!!!
you reacted... seems to me it's a good idea
hmmmm.......people in bangladesh are more than 10 time homeless than these people...even most of the cases, they dont have cloths to ware.....And the most pathetic thing is one 1/3rd of'em are just children...........anyway....nice execution
tanvir
The idea plays on emotions. Full stars
Yeah.. attention-getting. But, I see a little problem in the fact that when people see the copy, they won't see the image, and vice versa. Otherwise, cool concept. I've heard it's been done. But never on a car.