In a world first, we used the infamous Indonesian 3-wheelers for transit advertising instead of taxis and buses. Bad roads, the worst suspension in the world and tons of popular jokes about these shake and rattle machines provide the perfect context to dramatize the new shake-proof image stabilizing technology in every Lumix camera.
Outdoor advertisment created by Saatchi & Saatchi, Indonesia for Panasonic, within the category: Electronics, Technology.
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