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Exhaustion, 3

Agency: 
Published/Aired: 
August 2012
Description: 

We produce a pop-up poster that manipulates a state of fatigue.

Massage brings your strength back.

Advertising Agency: Draftfcb, Hong Kong
Creative Directors: Iris Lo, Timothy Chan, Ming Chan
Art Directors: Ming Chan, Chiu Wai Hung, Mio Pang, Jeff Lai
Copywriters: Timothy Chan, Jann Yu
Illustrator: Joe Wan

Comments (5)

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Highest Rated

Lisbon freak's picture
Lisbon freak
Activity Score 494

Ouch indeed. Not the same art direction but clearly the same idea.

chiflete comunic's picture
chiflete comunic
Activity Score 91

same client 2 campains? fake

venom_elite's picture
venom_elite
Activity Score 772

Serial killer lumberjacks: Tomorrow's untapped market.

kleenex's picture
kleenex
Activity Score 43397

These three ads stink.. I am not seeing a concept at all here.

vagdz's picture
vagdz
Activity Score 261

Same idea here and it's about fatigue too.... ouch.

http://www.marketingmag.ca/mqc/files/2012/07/20120710_fatigue_1.jpg

Lisbon freak's picture
Lisbon freak
Activity Score 494

Ouch indeed. Not the same art direction but clearly the same idea.

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