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35 comments

Guest's picture
Guest

hahaha great

Guest's picture
Guest

Aaaaarghhh!!! Comic Sans!!! I wanna die!!!

mark3r's picture
mark3r
1940 pencils

I feel your pain!

:::MARK3R:::

Guest's picture
Guest

very good

hal9000's picture
hal9000
192 pencils

Since everyone is so critical on this site, I'll have my go at it.
Some very obvious problems:

Why say Orient twice? the logo could have been simplified.
Since when do billboards look like their made out of tinfoil?
The fan is not even moving. Should have added a motion blur or something to bring it to life.

This idea loses about 4 points due to poor art direction. But I like the idea.
That's as constructive as I can be.

Guest's picture
Guest

sometimes client fucks the art

Guest's picture
Guest

Smart. Scam.

Guest's picture
Guest

Kem cho nathhi. Scem cho.

Guest's picture
Guest

Kem cho nathhi. Scem cho.

bushdlv's picture
bushdlv
59 pencils

Yah the blades should have been in motion a bit more.Otherwise nice.

Guest's picture
Guest

Yes i agree with you...
but breaking eye view concept really nice ..

Guest's picture
Guest

sometimes a client fcks the art

Guest's picture
Guest

The image of the fan should have had some motion.

teemitro's picture
teemitro
70 pencils

guys, guys,
this is probly the first time rk smay's on AotW. let's clap for that.

Mukesh's picture
Mukesh
202 pencils

The guest commentator is the maker of this ad thats why he/she is justifying that this fuck-up is not done by me, but the client.

And instead of ceiling fans, you must have used the wall(hanging fans). And kudos to the idea. I like it.

Mukesh Lekhwani

Guest's picture
Guest

simple...and nice.

shortafella's picture
shortafella
1059 pencils

This is photoshop. Haven't been done.

It's a great idea anywayz

Guest's picture
Guest

wanna c the pictures of work-in-progress?

wasuntitled's picture
wasuntitled
30 pencils

I am ok with the Idea. But the execution can be done in a better way!

WASANTHA

Guest's picture
Guest

The idea is good, but the art direction is catastroficly bad.
Nothing to do in cannes.

Guest's picture
Guest

Great idea. Really bad art direction. But great idea.

Guest's picture
Guest

Cool innovative use of outdoor. Good idea.

Guest's picture
Guest

Its a gr8 work and very good concept.....
regarding blurr or motion to be given.......its correct, and I can understand with such a good concept the director must have thought of it......but sometimes u cant change the client.

Guest's picture
Guest

Great Idea, Ankur!
But 4 points less for the art direction.

Look at the resolution of the dabba below the pencil hoarding.

Good work anyway.

kims's picture
kims
4 pencils

Idea very bad. my opinion : the fans flex- printing material very strong.. others very bad.. poor concept..

chemunoz's picture
chemunoz
90 pencils

great use of media!

chemunoz

Guest's picture
Guest

If the fan could be more realistic and in action..Probably a die cut or Tree-hanging!!

Guest's picture
Guest

Great idea and execution ,excellent ad,but cud B more better if the fan was more in action.
KEEP IT UP!!! 3 CHEERS 4 RK SWAMY BBDO!!!

Raya.

Timple's picture
Timple
3 pencils

Kamaal ka hain "Orient PSPO" bina chale hi aas-pass ke poster uda diye.

Guest's picture
Guest

i think the fan should be in 'on' position

maashookshee's picture
maashookshee
414 pencils

its great .. respect

Arjun Rawat's picture
Arjun Rawat
20 pencils

Great Idea, ordinary execution!!

mindesinz's picture
mindesinz
8 pencils

wtf man... it's a bad idea.....

vinoth's picture
vinoth
48 pencils

i dont think common man (less than sec B) will understand that the other hoarding were torn coz of the air from this fan.

doubt the effectiveness

amits's picture
amits
79 pencils

good one

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