7 comments

xcreativity's picture
2384 pencils
xcreativityWednesday, February 17, 2010 - 15:40

nothing special...

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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kripaakar's picture
522 pencils
kripaakarThursday, February 18, 2010 - 00:52

plain

roel_bogers's picture
84 pencils
roel_bogersThursday, February 18, 2010 - 08:00

Meh, I rather like it. The concept is good enough and it will probably intrest a large group of people.

hermotsura's picture
254 pencils
hermotsuraSaturday, February 20, 2010 - 03:22

"...the iconic visuals were formed entirely from Braille" - those are just dots you have going there, man! If it were possible for blind people to actually read those posters, now that's a whole new different thing, it'd be quite cool indeed. Even a line of actual Braille underneath the copy... it's like cheating, the way it is. Like a poster about the blind people, from which they're totally excluded. Yes, I know it's for the rest to see and be aware and raise money and blahblah, but still, it'd 've been smart to actually connect the two communities in the name of sports and such.

:(

pepsiice's picture
253 pencils
pepsiiceTuesday, February 23, 2010 - 00:01

* tears * =')

brandingworthspreading's picture
656 pencils
brandingworthsp...Tuesday, February 23, 2010 - 10:59

The ad is obviously for people who can see. The point is to create awareness of blind people, not for blind people to be able to "see" it.

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MJStinson77's picture
601 pencils
MJStinson77Thursday, April 1, 2010 - 11:36

Regardless of how plain it is, people are physically interacting with it. Mission accomplished. Sharing the experiences of blind people to sighted people and inviting them to help. It's thought-provoking, tactile and it's working.

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