Naked Waitresses

May 2012

We have a long history of collaborating with the folks at Irish Born Hospitality to create some cool work. O’Donovan’s called to tell us they had purchased the billboard space above their restaurant and that they wanted to mix things up. So that’s exactly what we did.

The naked truth about our waitresses is that they only flirt with you to get a better tip.

Advertising Agency: Hunt Adkins, Minneapolis, USA
Creative Director: Doug Adkins
Art Director: Steve Mitchell
Copywriter: Doug Adkins
Production: Rich Ronzales

Comments (19)

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Highest Rated

befriendly's picture
Activity Score 10

I bet the waitresses are sick of hearing, "oh, I thought you'd be naked"

AdBuzzer's picture
Activity Score 1174

I'm not sure how the waitresses at this pub feel about that billboard, but I kinda like the play with the font sizes.

Roshan Quintus's picture
Roshan Quintus
Activity Score 667

yes its a cool work. like it.

bite me

Siddarth Basavaraj's picture
Siddarth Basavaraj
Activity Score 1673

Grabs those eye-balls!!

Love creating ads..

NatsN's picture
Activity Score 164

Its a done to death concept's picture
Activity Score 288

well done.

bate_palmas's picture
Activity Score 1479

Lets see:

Attention grabbing - check
Makes me want to go in - check
Reasonably funny twist - check

Good ad then

phoamcor's picture
Activity Score 1284

Are all of you 12? This format for a headline has been done a thousand times before. Funny line, but hardly a new device.

karmacoin's picture
Activity Score 688

Good observation Captain Obvius, specially at this web, anyway is the line and environment what makes it nice

outdoorilla's picture
Activity Score 50

Good spacing and nice typo --> good outdoor ad

Spanky's picture
Activity Score 4899

The most interesting thing about this ad is the size and location of the board. The line is just so so.

ragazzi's picture
Activity Score 135


kleenex's picture
Activity Score 43493

I love the font work.

MinistryFilm's picture
Activity Score 406

good ad

George Souza's picture
George Souza
Activity Score 116

Very well done, though.

chuckieT's picture
Activity Score 680

I think non advertising industry people will like this, since they probably didn't see this headline structure used before in a bus shelter ad from Singapore. It might not be worthy of big international awards, but it is solid.

DancingDave's picture
Activity Score 82

@chukieT - so you're saying you will like it?

chiflete comunic's picture
chiflete comunic
Activity Score 91

It makes sense but it is no creativity, size size catching.

andylefty's picture
Activity Score 4535


befriendly's picture
Activity Score 10

I bet the waitresses are sick of hearing, "oh, I thought you'd be naked"