Norwegian Airlines: The London Bus
To highlight airline company Norwegians low fare flights to London, we brought left-hand traffic to Sweden by turning the back of Stockholm buses into the front of Londons classic double deckers.
Advertising Agency: Volt AB, Stockholm, Sweden
Account Manager: Louise Wallgren
Copywriter: Petter Nylind
Art Director: Karl Andersson
Final Art: Åsa Stjärnquist
Retouch: Staffan Kjellvestad
Published: September 2010




19 Comments
Great idea, fair execution.
Very dope.
Yep that's funny, though it'll drive backwards ;p but smart enough, drives on the right side of the road as well.
Surprised to see the fake license plate got through.
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Interesting but little dangerous IMHO.
www.graphikamaal.com
ha!
Yeah, very cool idea! :) Fair execution, I agree.
this is nice but not great.
Simple ideas are the best !
Good! But there are better ways to advertise!!
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thats cool
Done.
Really? Where, when and by who?
No matter what, I really like this one..!
http://jezwilly.com/JW/Smirnoff_Bus_Back.html
Still think its better on any other than a london bus.
With you, Diplodokus... and quite an exptected 'London' idea, imo.
Will Think for Salary
http://boingboing.net/2008/04/22/funy-backwards-bus-a.html :) and I know I have seen at least two more, can't remember..
It's done to death and dangerious. Otherwise it's good ;)
sight is not good
view is not good
idea was so cool, but the final result just failed...
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