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Norwegian Airlines: The London Bus

Norwegian Airlines: The London Bus
Your rating: None Average: 8.3 (44 votes)

To highlight airline company Norwegians low fare flights to London, we brought left-hand traffic to Sweden by turning the back of Stockholm buses into the front of Londons classic double deckers.

Advertising Agency: Volt AB, Stockholm, Sweden
Account Manager: Louise Wallgren
Copywriter: Petter Nylind
Art Director: Karl Andersson
Final Art: Åsa Stjärnquist
Retouch: Staffan Kjellvestad
Published: September 2010

19 Comments

Guest's picture
Guest | Fri, 2010-10-15 10:57

Great idea, fair execution.

Guest's picture
Guest | Fri, 2010-10-15 10:57

Very dope.

Jaap Grolleman's picture 6401 pencils
Jaap Grolleman | Fri, 2010-10-15 10:58

Yep that's funny, though it'll drive backwards ;p but smart enough, drives on the right side of the road as well.

Surprised to see the fake license plate got through.

http://jackmancer.com/
http://twitter.com/jackmancer/

graphikamaal's picture 110 pencils
graphikamaal | Fri, 2010-10-15 13:24

Interesting but little dangerous IMHO.

www.graphikamaal.com

CrackerJackWorks's picture 6246 pencils
CrackerJackWorks | Fri, 2010-10-15 14:28

ha!

Twitter   Facebookreelance... http://www.crackerjackworks.com

Guest's picture
Guest | Fri, 2010-10-15 18:09

Yeah, very cool idea! :) Fair execution, I agree.

Hibon's picture 3609 pencils
Hibon | Fri, 2010-10-15 23:50
6

this is nice but not great.

Simple ideas are the best !

clayology com's picture 237 pencils
clayology com | Sat, 2010-10-16 00:05

Good! But there are better ways to advertise!!

Ads u create needs Attention!! http://www.clayology.com

mireia's picture 307 pencils
mireia | Sat, 2010-10-16 07:42

thats cool

Diplodokus's picture 1525 pencils
Diplodokus | Sat, 2010-10-16 12:02

Done.

Guest's picture
Guest | Sat, 2010-10-16 12:34

Really? Where, when and by who?

No matter what, I really like this one..!

Diplodokus's picture 1525 pencils
Diplodokus | Sat, 2010-10-16 18:54
1

http://jezwilly.com/JW/Smirnoff_Bus_Back.html

Guest's picture
Guest | Sun, 2010-10-17 00:32

Still think its better on any other than a london bus.

Roger Keynes's picture 4088 pencils
Roger Keynes | Sat, 2010-10-16 19:55
5

With you, Diplodokus... and quite an exptected 'London' idea, imo.

Will Think for Salary

Guest's picture
Guest | Sun, 2010-10-17 16:24

http://boingboing.net/2008/04/22/funy-backwards-bus-a.html :) and I know I have seen at least two more, can't remember..

Dzsoi's picture 4985 pencils
Dzsoi | Tue, 2010-10-19 06:52

It's done to death and dangerious. Otherwise it's good ;)

Guest's picture
Guest | Mon, 2010-10-25 03:21

sight is not good

Guest's picture
Guest | Mon, 2010-10-25 03:21

view is not good

Bohed's picture 35 pencils
Bohed | Mon, 2010-11-22 05:29

idea was so cool, but the final result just failed...

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