Nissan: Natural Fit, 3

In collaboration with the Creative Sweatshop studio, they made animals entirely composed of Nissan vehicle's spare parts. In order to feature the customer service as the most natural way to maintain Nissan vehicles, the sculptures were created without any 3D or any pieces distortion. The sculptures were shot by Fabrice Fouillet.

Advertising Agencies: TBWA/G1 / TBWA/Paris, France

11 comments

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

hmm not so power for me

Hadrons's picture
Hadrons
5892 pencils

The concept is forced.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Wordfruit's picture
Wordfruit
1023 pencils

I agree, it's forced.

I have to figure out what it's about, and it doesn't draw me in enough to want to bother to figure it out.

manumartin5's picture
manumartin5
1202 pencils

Keeping the target audience in the ad.. I feel it has to be forced.

Brunopoplocker's picture
Brunopoplocker
136 pencils

I think that is valid only because the image that is nice, but the idea is weak, and I allready saw a lot of other photo manipulations very similar. So, this is not creative for me.

I hate macs

kleenex's picture
kleenex
31480 pencils

art is a winner.

salil.sharma's picture
salil.sharma
2278 pencils

cool
concept is old but looking good

manumartin5's picture
manumartin5
1202 pencils

Salil, we did for maruti long back.!

Peter Frank's picture
Peter Frank
532 pencils

DONE

manumartin5's picture
manumartin5
1202 pencils

Fantastic Execution!!!

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