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Agency: 
Published/Aired: 
August 2011
Description: 
Advertising Agency: US Sydney, Australia
Executive Creative Director: Josh Moore
Creative Director: Chad Mackenzie
Art Director / Copywriter: Tim Chenery
Head of Art: Tim Chenery
Agency Producer: Corinne Porter
Retoucher: Toby and Pete

Comments (10)

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Highest Rated

AdBuzzer's picture
AdBuzzer
Activity Score 1174

There are lots of dumb people out there and if Nike wants to sell a lot of those shoes, they should enlighten those dumb people and not confuse them... But I may be wrong. Perhaps the dumb people buy the shoes out of confusion as well...

SF's picture
SF
Activity Score 126

The air from the shoe blows the water? is that water?

thedesignaddict's picture
thedesignaddict
Activity Score 5403

What is this campaign?

ivan's picture
ivan

In store posters.

ace85le's picture
ace85le
Activity Score 3939

I actually don't think it's that bad.

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Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

mrMagic's picture
mrMagic
Activity Score 798

The idea doesn't really talk to me. Nice graphic though.

CommandZ's picture
CommandZ
Activity Score 2498

Beautiful art direction bereft of an idea.

phillsucks's picture
phillsucks
Activity Score 131

Are you dumb or just haters?

The whole shit means that the ground absorbs the impact, not the foot.

Nike Diesel's picture
Nike Diesel
Activity Score 13630

+1

AdBuzzer's picture
AdBuzzer
Activity Score 1174

There are lots of dumb people out there and if Nike wants to sell a lot of those shoes, they should enlighten those dumb people and not confuse them... But I may be wrong. Perhaps the dumb people buy the shoes out of confusion as well...

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Not feeling it.

The Jobless Writer
Will Think for Salary

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