Newcastle Brown Ale: Shadow Art
Taste the ligther side of dark.
Check out the video too: http://www.youtube.com/watch?v=rJRiz9aSHFQ
Advertising Agency: Vitro, USA
Executive Creative Director: John Vitro
Creative Director: KT Thayer
Copywriter: Pam Frasier
Art Directors: Paul Lambert
Agency Producer: Mickey Strider
Account Director: Ben Feeney
Account Supervisor: Whitney Milne
Video editor: Dave Friz




13 Comments
Nice work.
What hath God wrought
The shadow is created with 3,000 Newcastle bottle caps. Well done, nice twist on shadow art.
Not convinced on this execution.
Will Think for Salary
And what happens during the daytime when most of the commuters are actually awake and paying attention?
Nightlife target man
Meh.
I think it's awesome and intriguing enough to make people stop and stare, even at daytime.
Very nice!
Here is few mother.
Only the image doesn't helps to understand the outdoor, but with the movie, it's awesome.
The art shows the result during the night.
Very good idea, I like it a lot.
www.behance.net/tatialmeida
I agree, it's good enough to capture attention even at daytime. Solid and fresh idea!
http://adbuzzer.wordpress.com
yeah-ish. bronze.
Great use of the product to create the board.
http://theverbagency.com/