Music One: Stevie

It only takes 2 minutes to kill a legend. Stop illegal downloading.

Advertising Agency: DM9JaymeSyfu, Manila, The Philippines

Executive Creative Directors: Merlee Jayme, Eugene Demata
Creative Director: Jerry Hizon
Art Director: Miko Quiogue
Producer: Jess Ramo
Copywriter: Biba Cabuquit

November 2009


BulbheaD's picture
254 pencils

The musicians live forever. What are dying are the record companies that have been screwing the artists and the record stores that have been screwing the fans for the longest time. Long live the torrents!

The madman thinks he is sane. I know I am mad. -- Pablo Picasso

CGilb09's picture
572 pencils

Couldn't have said it better myself.

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LeeMoh's picture
424 pencils


michelangelo_of_ad's picture
408 pencils

Love the art work...other than that pretty lame concept.

Guest's picture

this is triupmh of art over idea. the reason why i'm trying
my hand at art and trying seriously. as a writer i feel i
don't have much to contribute these days.

tirthomitro's picture
2758 pencils

this is triumph of art over copy.
the reason why we copy guys/gals need to be aware.
seriously be aware b4 we become an extinct species.

they showed me a picture & i laughed
dignity has never been photographed

CGilb09's picture
572 pencils

Well if your copywriting is anything like your comments, yeah, maybe you should beware.

(I kid)

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Tommy G.'s picture
Tommy G.
897 pencils

This ad is not based on facts. It's only playing with impressions.
Nothing special about the art, was it intented to give a 'funeral photo' feeling? If so, it's not very well done.

PERP's picture
433 pencils

Downloads don't kill legend's, they've actually created some in past few years. This comes to the same discussion over and over again; who makes money with what and who controls what is released or not.
Many record companies use the so called "illegal download" 4 their won purpose, c'mon!

I know that the client get's what he want's, but this campaign is as naif as unreal. And we all know (or should) that the public don't like being lied to.

.: look for the green giant on the label :.

silvi's picture
4172 pencils

Creo que las empresas discográficas deberían buscar una motivación más poderosa para que la gente no baje música de internet.
Este mensaje no me haría desistir de bajar música.

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