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Riders wanted

Agency: 
Published/Aired: 
January 2010
Description: 
Advertising Agency: GraffitiBBDO, Bucharest, Romania
Creative Director: Mihai Gongu
Art Director: Cosmin Simionescu
Copywriter: Dan Stanescu
Illustrator: Cosmin Simionescu
Photographer: Prepelita Alex
Additional credits: Alin Copilu, Cristi Gomoi, Ioana Ghilerdea

Comments (7)

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Highest Rated

tanvir hassan's picture
tanvir hassan
Activity Score 36

like the idea, but too cluttered....n again....short on branding...

atb2005's picture
atb2005
Activity Score 13561

I liked the phrase "to brutally force any public figure into answering [the] the call [for riders]". They've done the brutal thing in a fun memorable way.

netei's picture
netei
Activity Score 215

brutal :))) but the branding comes really too short.... so much stuff going on.

atb2005's picture
atb2005
Activity Score 13561

How's this short on branding? One can clearly see the brand logo; they've even included a can. And since this is an annual event, people in Romania may already be familiar with it.

keithstoeckeler's picture
keithstoeckeler
Activity Score 425

Reminds me of VW: "Drivers Wanted"

sintra's picture
sintra
Activity Score 699

agreed really short on the branding

raulbanderas's picture
raulbanderas
Activity Score 357

nice

tanvir hassan's picture
tanvir hassan
Activity Score 36

like the idea, but too cluttered....n again....short on branding...

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