Milkshake Yotvata: Shaken up billboard
Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel
Chief Creative Director: Gideon Amichay
Executive Creative Director: Nir Livni
Creative Director: Eylon Goren
Art Director: Shay Kirshenzvaig
Copywriter: Or Sitt
Account Director: Adam Polachek
Account Supervisor: Dana Cogan
Account Executive: Alon Segal
Photographer: Ziv Koren, Shlomi Arbiv
5 comments
Shake means mouvement. Not a static puzzle. Lame. And easy.
the movement is in your mind dude... easy but good point
the movement is in the optical effect,
I can't feel the shaking effect, plus it is a lunching campaign so i also need to see how the package looks like as a whole..
TAMER SAMY
www.leapstudios.net
eye catching.... but not informative..... especially, it used to lounch a brand new product..... and it looks like a vanilla flavour not chocolate