Mercedes-Benz: Truckers, 2

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Mercedes-Benz trucks is helping the logistics industry by tempting young people to consider a career as truck-driver. These posters and print ads run at career advice fairs and in school magazines.

Advertising Agency: dieckertschmidt, Berlin, Germany
Creative Directors: Kurt Georg Dieckert, Stefan Schmidt
Art Director: João Peixoto
Copywriters: Stefan Schmidt, Robert Mottl
Production: nureg, Nuremberg

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