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Mercedes-Benz: Ball

Mercedes-Benz: Ball
Your rating: None Average: 6.4 (14 votes)

The first brake that reads the street.
BAS Plus - the new brake assist system with foresighted radar technology. As standard in the Mercedes-Benz S-Class.

Advertising Agency: BBDO Düsseldorf, Germany
Chief Creative Officer: Toygar Bazarkaya
Creative Director: Ton Hollander
Copywriters: Markus Steinkemper, Toni Selzer
Art Director: Sven Klasen

Comments

javo's picture 848 pencils

Interesante
Aunque quizás la gráfica podía dar para más. Además, si se fijan en este hay un error: junto a "ball" dice "child"...¿no sería más conveniente que el vehículo leyera "child" y evite arrollarlo?

http://javoramirez.wordpress.com/

Guest commenter's picture

jajajajaj Hace mucho no leía una opinión tan estúpida

nestorespinal's picture 22 pencils

jajajajajajajajaja

javo's picture 848 pencils

¿Qué tiene de estúpida "Guest commenter"?

Crave's picture 69 pencils

so so....

exithigh's picture 72 pencils

A good concept & direction becomes boring when u repeat it over & over. Should apply variety of angle & approach with the same treatment for continuity and consistency. try harder.

Guest commenter's picture

hmmmh ... danger on roads are always straight ahead, aren't they. so what different angle, matey?

Guest commenter's picture

hmmmh ... danger on roads are always straight ahead, aren't they. so what different angle, matey?

Kris's picture 1486 pencils

He didn't mean angle in that sense, idiot.

extraboy's picture 93 pencils

interesting idea

dshott's picture 477 pencils

Odd placement of logo and brand name. Eh?

brainzed's picture 652 pencils

These are Mercedes guidelines. You have to put it there and in white…

tantrik_indian's picture 798 pencils

I like the ad.

~~this paranoid survived!~~

STRTLRS's picture 1488 pencils

Nice simple approach. It's always refreshing to see a car ad with no car on it.

www.storytellerscreative.com

..............................................
www.storytellerscreative.com

Guest's picture

"Ball" doesn't really grab me as the featured word. I think "Bike" would be stronger because that definititely implies a person where as a ball can be out in the road by itself.

Blair Semenoff's picture 661 pencils

That's awesome, totally TRIPPY!

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