Ads of the World A Graphics.com site

Mercedes-Benz: Ball

Mercedes-Benz: Ball
Your rating: None Average: 6.4 (14 votes)

The first brake that reads the street.
BAS Plus - the new brake assist system with foresighted radar technology. As standard in the Mercedes-Benz S-Class.

Advertising Agency: BBDO Düsseldorf, Germany
Chief Creative Officer: Toygar Bazarkaya
Creative Director: Ton Hollander
Copywriters: Markus Steinkemper, Toni Selzer
Art Director: Sven Klasen

Comments

javo's picture 1080 pencils

Interesante
Aunque quizás la gráfica podía dar para más. Además, si se fijan en este hay un error: junto a "ball" dice "child"...¿no sería más conveniente que el vehículo leyera "child" y evite arrollarlo?

http://javoramirez.wordpress.com/

Guest commenter's picture

jajajajaj Hace mucho no leía una opinión tan estúpida

nestorespinal's picture 26 pencils

jajajajajajajajaja

javo's picture 1080 pencils

¿Qué tiene de estúpida "Guest commenter"?

Crave's picture 95 pencils

so so....

exithigh's picture 72 pencils

A good concept & direction becomes boring when u repeat it over & over. Should apply variety of angle & approach with the same treatment for continuity and consistency. try harder.

Guest commenter's picture

hmmmh ... danger on roads are always straight ahead, aren't they. so what different angle, matey?

Guest commenter's picture

hmmmh ... danger on roads are always straight ahead, aren't they. so what different angle, matey?

Kris's picture 1486 pencils

He didn't mean angle in that sense, idiot.

extraboy's picture 93 pencils

interesting idea

dshott's picture 477 pencils

Odd placement of logo and brand name. Eh?

brainzed's picture 652 pencils

These are Mercedes guidelines. You have to put it there and in white…

tantrik_indian's picture 851 pencils

I like the ad.

~~this paranoid survived!~~

STRTLRS's picture 1537 pencils

Nice simple approach. It's always refreshing to see a car ad with no car on it.

www.storytellerscreative.com

..............................................
www.storytellerscreative.com

Guest's picture

"Ball" doesn't really grab me as the featured word. I think "Bike" would be stronger because that definititely implies a person where as a ball can be out in the road by itself.

Blair Semenoff's picture 661 pencils

That's awesome, totally TRIPPY!

Post new comment

We highly appreciate your comments. When commenting please acknowledge the following guidelines: Be respectful and helpful. Do not spam or link drop. Please note that guest comments do not appear immediately.

 
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd> <blockquote> <img>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.

More information about formatting options

Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more

On Demand Videos


On Demand Videos: Video tutorials for advertising pros and designers providing tools and information you can trust — and use — on your very next project. Subscribe today!