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McDonald's: Umbrella
Shelter served at McDonald's
This is a standard Danish adshell. The top of the adshell has not been modified. Nothing was added but the poster.
Advertising Agency: DDB Denmark
Creative Director: Patrik Danielsson
Art Director / Copywriter: Mikkel Møller
Photographer: Thomas Juul
Published: March 2008
Comments
Huuummm... Ok, it's good.
Ad(dicted)
so you're saying the best thing about mickey d's is that they offer shelter?
nice one
I guess what they are trying to do is to give another reason why they should go to McD on this rainy season.
so then they're saying "come to mc donald's, we have roofs. oh yeah, there is also food but we don't really want to talk about that. seriously, we don't. we have four metres of space we paid for but you know, let's discuss the food another time."
hm. what kind of message are you communicating about the stuff you serve?
or are you hoping people will pay for shelter? is mc donalds suddenly in the hotel business?
I don't get the term "shelter" here. Is McDonald's being open-air all this while?
...
http://alvinpck.deviantart.com/gallery/
I guess they are trying to give another reason why they should go to McD on this rainy season.
yawn
Ivan,
What's happening over here?
How come this shoe man advertise on this field?? Strange.... ; P
withalltherespects
it's great advertising, hitting the ad savvy, fashion fussy creatives with an ad for retro nikes is dope, props to ya bruz - good for you enjoyshoes
Ahh look there... it's an umbrella shaped thingy... let's throw in a stick and a woman and sell it to some dumb marketing hotshot.
It's a clever use of media smashed into a lacking idea.
--
brandon
www.brandonknowlden.com
Whats goin to happen to the ad when it stops raining?
money will be waisted! cos it wont make sense
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