McDonald’s: Big Tasty

Zzzzzzzzzzzzzzzzzzzzzzz

Clever use of media, nice job.

next..

BFD. This concept is older than yo' Mama.

i cant understand why they have launched BigTasty since they have BigMac. As a consumer it appears to me as if BigMac is just big. Not tasty. However, this Big Tasty is both, big as well as tasty. so next time i should buy BigTasty, rather BigMac. i see a wrong move from branding perspective! This will kill BigMac.

This ad just reminds me of BigMac. Tasty is missing out of it.

Clever but not new....once again it works all over the world but not in France.(you can not go beyond the billboard media area...dont ask me why ?)...

I think to see the sandwich when the train stop, you must be so far from the train.

I think its not good any way

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\\Graphic in every where.... look around you!\\

Who see it too close to the train...

Seriously, can you claim the idea "big"?
Done? Yeah, sure it´s been done like one billion times. But "bigger" is not an idea.

What's slightly ironic about this is that the Big'n'Tasty, which has been on the McDonalds US menu for years now, is not all that big. Tasty? Well, that's a matter of personal preference, I suppose -- but if we're gonna slam this for anything, it should be truth in advertising.

The concept? We've seen it here, in various formats, three times in the last six months.

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No, I am not a media buyer.

Cool.

What an Idea! but everybody miss it!!

Great. But the burger looks like a lump of shit.

Done before by Leo Burnett Stockholm, for the introduction of Big Tasty in Sweden. Sorry.

Done before by Leo Burnett Stockholm, for the introduction of Big Tasty in Sweden. Sorry.

Show me the money. Where´s Leo Burnetts ad? As I said, the idea "bigger" is not "ownable". So, if Leo did it, it has to be EXCACTLY like this to even count.

P

Well, if it´s done before for the same client, Big Whup? The client is the same. Who cares?

No big deal...

This is so weak, so primary and so overused that nobody can understand how could you spend a great place/media like this. Sorry, game over.

Good.

How can anybody blame it? It´s a big burger, for christ sake.
It can´t be bad. Seriously, it´s just there. Big and tasty.

greetings

ok. is thr anything more to this ad thn what thr is? if not, im disappointed.

sooooooooooooooo done, booooooooring.

soooooooo done. boooooooring.

I love stockholm, It's my favorite city.

Done, done and done.

I love stockholm.

this is quiet cool, dig it.