Marani eyewear: Writer

Advertising Agency: La Selección, Rosario, Argentina
Creative Director: Sebastian Abramovich
Art Director: Emiliano Caisso
Copywriter: Luisa Rut. Mangiamelli
Illustrator: Juan Pablo Zaramella
Photographer: Juan Pablo Zaramella
Account Manager: Luciano Corvalán

15 comments

Wordnerd's picture
Wordnerd
6662 pencils

this one is cool! much deeper than the others

Notorious's picture
Notorious
631 pencils

A broken heart tells that she loved him, maybe showing a man yelling (suffering) instead, is a better idea

outsmart me, if you can

Wordnerd's picture
Wordnerd
6662 pencils

Did you get the idea is: 'don't mess with people wearing glasses'?

Notorious's picture
Notorious
631 pencils

well, yeah
i guess they're saying don't mess with people da-use glasses cuz they're smart or something (i think cuz usually people connect wearing glasses with higher iq)

but i believe copy also sucks here, cuz it's not explaining as should

enlighten me if im wrong

outsmart me, if you can

Guest's picture
Guest

ESTA PESIMAMENTE TRADUCIDO AL INGLES. PÉSIMO.

il nekro's picture
il nekro
74 pencils

Esta super mal traducido al inglés chicos, pero muy muy mal eh

Guest's picture
Guest

This one could be better. The title of the book should've been something really embarassing for paul. Not that she's sad because they're not together anymore... seems desperate not funny.

Guest's picture
Guest

Está buena la campañita para vender gafas o anteojos (como quieran). Está es la mejor me parece, tiene una búsqueda más linda.
Otra cosa, por favor dejen de firmar en inglés argentinos arrepentidos. Somos todos argentinos y sudakas.

Guest's picture
Guest

i agree.. the title of the book had to be something funny..

Guest's picture
Guest

A mi me parece que está genial, digno de un trabajo de la Selección
Los conocí en cannes el año pasado, son unos tios geniales,
Bien por ti Emiliano

Guest's picture
Guest

great! i love this ad

Guest's picture
Guest

donde puedo verlo en espanol?

Guest's picture
Guest

this one is great

Guest's picture
Guest

the heart in the book duh! paul has a teenie tiny ego ajajajajj...it is funny

STRTLRS's picture
STRTLRS
1607 pencils

Hate to break it to the team behind these, but this campaign will sell zero glasses. They could have at least shown the product in some way.

---------------
I think, therefore... yeah.

Log in or register to post comments