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20 562 Holes

Published/Aired: 
May 2016
Description: 
Advertising Agency: Saatchi & Saatchi, Johannesburg, South Africa
Creative Director: Bennie Du Plessis
Art Directors: Jade Manning, Jp De Villiers
Copywriters: Bennie Du Plessis, Russell Grant; Musa Sithole
Photographers: Simon Scholtz, Harold Webster
Art Buyer: Vernadi Simpson
Account Supervisor: Zoe Willems
Account Manager: Skye Capazorio
Planner: Adene Van Der Walt
Additional credits: Sagren Reddy

Comments (35)

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Highest Rated

Guest's picture
Guest

I think you will find its a Makita Mak-Tek drill. Part of the Semi-Professional ramge ;)

niffob's picture
niffob
Activity Score 94

great work. well done.

jsantanaxp's picture
jsantanaxp
Activity Score 401

yep.

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http://www.comunique9.com.br

Guest's picture
Guest

Nice. But it's not the first time a product, or the concept, has been made out of the product for branding purposes.

Guest's picture
Guest

Very Nice!

krautland's picture
krautland
Activity Score 3216

no need for the line and all that shit on the right. the visual would have been powerful enough.

Guest's picture
Guest

who are you? the client?

ivan's picture
ivan

Unlikely.

krautland's picture
krautland
Activity Score 3216

I am the one who saves clients from themselves.

Guest's picture
Guest

great great great

short shorts's picture
short shorts
Activity Score 109

Eye-catching and effective. Kudos to whoever drilled the 20,562 holes.

Chris's picture
Chris
Activity Score 1985

very nice

gmint7's picture
gmint7
Activity Score 2683

:::J:::

something new. nice.

:::J:::

TRICKY's picture
TRICKY
Activity Score 3954

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"just commenting to gather points i love free drinks"
http://adsoftheworld.com/forum/dungeon/truly_from_the_heart

The man who stops advertising to save money is like the man who stops the clock to save time

ORISHAS76's picture
ORISHAS76
Activity Score 344

Bueno!!!!

corndogfuneral's picture
corndogfuneral
Activity Score 1053

Nice idea.

Guest's picture
Guest

Too bad the woman is using a Black and Decker OR a Ridgid drill!

Guest's picture
Guest

I think you will find its a Makita Mak-Tek drill. Part of the Semi-Professional ramge ;)

Guest's picture
Guest

I think you will find its a Makita Mak-Tek drill. Part of the Semi-Professional range ;)

Guest's picture
Guest

Cannes

Black Fauns's picture
Black Fauns
Activity Score 137

brilliant!

NastyJester's picture
NastyJester
Activity Score 740

Love it.

Zeus's picture
Zeus
Activity Score 906

Brilliant

Guest's picture
Guest

Gold Lion Cannes 2009. Congratulations!

Guest's picture
Guest

Nice! But, your headline says 20 562 holes when your judges note says 20 081! Which is it? Judges hate judges notes and this piece of work is so easy to understand that I really don't think it was necessary. Good work though.

Guest's picture
Guest

GREAT IDEA! However, I am skeptical of the long range visibility...but then again, hats off to the concept. It is exciting, and truly outdoor.

- Kumar Ramkrishnan (+91 9769048001; kumarart@gmail.com)

Guest's picture
Guest

YES, YOU CANNES !

Guest's picture
Guest

Cool

mark09's picture
mark09
Activity Score 90

Congrats!

Endeio's picture
Endeio
Activity Score 270

Great ambient! Keep it coming...

Emre's picture
Emre
Activity Score 27

COOL

Guest's picture
Guest

love the ad.

s1bs's picture
s1bs
Activity Score 397

V Nice, won gold at the 2009 Loerie Awards in Cape Town

110's picture
110
Activity Score 2

Eye-catching and effective. Kudos to whoever drilled the 20,562 holes.

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