Lonely Planet: Bookmark
Advertising Agency: DDB, Mudra, India
Chief Creative Officer: Bobby Pawar
Executive Creative Director: Nirmal Pullickal
Creative Director / Art Director: Raylin Valles
Associate Creative Director / Copywriter: Radhika Kapur
Art Director: Harish Singh Rawat
Photographer: Chaitanya Swaminathan
7 comments
Perfect. Makes you want to read the indicated page.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
I'm torn.
Such a good idea. But such an eyesore.
+++
"I love some things, and don't love some other things."
Love it. Simple and nice.
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www.scorchidentity.com
Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages
this bookmark makes pages standout clearly.
good thought.
"If you are irritated by every rub, how will you be polished?"
— Rumi
love it..straightforward and conveys the message!
Very nice. Only thing: a lot of effort without a real trigger for instant purchase. Brand activation element is a bit weak. So it ends up being a very clever, yet traditional outdoor piece. Good, not great.
Ayobaness... love it! *Believe Dat*