LG Mobile Phones: Romance Novel

More battery more talk
LG GX200 with 13.5 hours of talk time and 1700 hours of standby battery life.

Advertising Agency: Y&R, Jakarta, Indonesia
Executive Creative Director: Sachin Ambekar
Creative Director: Ahmad Fariz
Art Director: Yerry Indrajaya
Copywriter: Gloria Martie
Illustrators: Flora Marcella, Budiman Raharjo
Photographers: Handri Karya, Heru Suryoko, Alex Reagan
Typographer: Yerry Indrajaya
Advertiser’s Supervisor: Halim Astono
Account Manager: Wolga Satyanto
Account Supervisor: Hendra Suryakusuma


jponino's picture
601 pencils

honestly, this is a great idée, not suprising from Y&R ;)

noj's picture
86 pencils
rolling.stone's picture
2740 pencils

great campaign, very Y&R kind of


~ Quite obviously, I have gathered no moss ! ~

TommyO's picture
1866 pencils

I hate this book. Great ad.

velle's picture
1550 pencils

at what point do you chalk up the phone bill?
when you have to have to have the Relationship Talk
book title(question>content (super awkward attempts at avoiding the subject)

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