Leica: Sharpest Details, Concrete
Sharpest details.
Leica S2 with 37,5 million pixels.
Advertising Agency: Advico Y&R AG, Zurich, Switzerland
Creative Director: Christian Bobst
Copywriter: Johannes Raggio
Art Director: Lukas Wietlisbach
Photographer: Luca Schneider
Typographer: Luca Schneider
Consultant: Sandro Breu
9 comments
Hm, this ones look like bullet holes and that looks like a really cheap joke "camera shoots photos". Others are ok. Some work better (like the yellow one).
http://jackmancer.com/
http://twitter.com/jackmancer/
Sorry guys. Its done. Cannes 2008.
I think it's same campaign.
http://www.mixcloud.com/miko1aj/
Its the same campaign of cannes 2008... now looks old fashioned, I don't know how could win epica.
http://www.behance.net/panchito420
http://fcoutino.blogspot.com
Ya se había hecho, lacras!!! ajajaja
Had been done for a dec for canon.
ya i think that they didn't use the right item to supersize but the others are cool!
Oblabla.wordpress.com
terrible art direction
S2 in German only 34mil pixel while the rest of the world get a 37.5 mil pixels...FAILED