Lay’s: Potatoes Installation

Advertising Agency: Juniper Park, Toronto, Canada
Chief Creative Officers: Alan Madill, Terry Drummond, Barry Quinn
Associate Creative Director / Art Director: Hylton Mann
Associate Creative Director / Writer: Andy Linardatos
Producer: Debbie Ingham

31 comments

Guest's picture
Guest

too awesome! i like!

Guest's picture
Guest

cool. Trihan

tirthomitro's picture
tirthomitro
2760 pencils

wow!
good stuff!

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture
Guest

This ad is really nice!!

I like it alot.

alexander_bickov's picture
alexander_bickov
3279 pencils

similar to the parasites

Guest's picture
Guest

pretty silly. very gimmicky

federo's picture
federo
781 pencils

I like the idea but it freaks me out, anyways

Guest's picture
Guest

gets my attention. But damn if I want to eat those potatoes. - Not. No more Lays for me... bleech.

Guest's picture
Guest

hey,how to do this?it's a print paper or real?

Sephi's picture
Sephi
139 pencils

awesome!!

but how to do that?it's a print paper or real ?

ivan's picture
ivan

It's just a poster up on the ceiling. :)

Ivan Raszl, admin of AotW

Guest's picture
Guest

It's not a poster. it's a 3D installation

Sensible's picture
Sensible
64 pencils

Hmm the photograph is not clear, it's a little blurred.
Big mistake

Guest's picture
Guest

cool use of the ceiling, but kinda gross for the chips. i'll take field grown over subway grown potato chips any day.

Guest's picture
Guest

Cool use of media. But for the wrong product. Sorry but its just unappealing and does not want me to go out and buy lays chips. You guys may pick up a few awards for this. But you're doing the brand a disservice.

iswanda82's picture
iswanda82
346 pencils

nobody reads the message, they are too busy looking up the ceiling...ehehehhe

AmOgodzzz's picture
AmOgodzzz
826 pencils

That's a really good idea. I feel like a lot of the most clever stuff is being done as outdoor installations/ambient.

Dev Kumar's picture
Dev Kumar
834 pencils

The impact's there alright but like someone said, it's pretty gross. Somehow, not appetising for cool eats like waffers.

Arkadiusz's picture
Arkadiusz
509 pencils

OK, Lay's potatoes are grown closer than I may think,but why it would have to be reason to buy these chips? Wouldn't you prefer to eat chips made of potatoes grown at the country, instead of basements of the metropolis?
It's just funny idea.

Guest's picture
Guest

Yeah man! It that the end take out that I'm getting? Grown closer to home? So what?!! I just want bloody crispy chips, that's all. It's not like I'm buying some zen crap, no pesticide vege.

Guest's picture
Guest

coooooool

Guest's picture
Guest

awesome!!

Guest's picture
Guest

Nice!

DeanART's picture
DeanART
23 pencils

quell chimie créative!

Guest's picture
Guest

Gross.....this really creeps me out! CTA potato chips...subways smell, and I don't want that smell associated with food. Yuck.

Guest's picture
Guest

Not food appealing at all.... clever though...

Guest's picture
Guest

Is that person a shemale? niiiiiiiiiiiiiiiiiiiiiiice, je

Guest's picture
Guest

nice shemale there, jaja

andyStock's picture
andyStock
666 pencils

Awesome

Guest's picture
Guest

MY GOD this is BAD. Think for God's sake, about the qualities of the medium you are choosing to plant those potatoes. In case you didn't notice, probably one of the most unhygienic public places available out there are subways and subway stations. In subways people feel uncomfortable, dirty... So you are saying is, we grow our potatoes in unsanitary places, like inside of a subway station where everybody from homeless people who would like to pee everywhere in a station or just a regular person that never bathes and would like to take the train or just a person with a flu who sneezes everywhere.... If thousands of people use something everyday, that thing and everything related to that thing is unappealingly filthy. Even if you think subways are great hygiene masterpieces where you would like your food to be grown in, note that subway is not at all a happy place. Particularly this one, with these cold, bleak colors. And with this expression of the people you simply support the unhappiness of a subway. They are not surprised. They are shocked. They are afraid. There's a nuance in there.

Guest's picture
Guest

So simple so clever, really nice advert

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