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Light up the holidays

Published/Aired: 
December 2015

Jim Beam Light Up The Holidays (Full Video) | 2015

Description: 

The initiative celebrates the tradition behind Jim Beam and uses advanced 3-D mapping technology, lighting, sound, shadows and animation to showcase the Beam legacy. When viewed in person at Jim Beam’s flagship distillery in Clermont, Kentucky, the video reveals a dynamic 3-D illumination against a rackhouse which houses more than 24,000 barrels of aging whiskey.
This is the first time the spirits company is using projection mapping technology to create a fully immersive visitors experience.

Outdoor advertisment created by Geometry Global, United States for Jim Beam, within the category: Alcoholic Drinks.

Advertising Agency: Geometry Global, USA
Creative Directors: Abi Kelly, Stu Thompson
Art Directors: Shawn Roberts, Tony Perez
Copywriter: Jacob Bofferding
Account Director: Courtney Stark
Event Production Director: Greg Walden
Senior Account Executive: Melanie Thompson
Account Executive: Ashlea Joslin

Comments (2)

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Highest Rated

halaby87's picture
halaby87
Activity Score 9772

Nope

kleenex's picture
kleenex
Activity Score 47559

nice animation. Not that special though.

halaby87's picture
halaby87
Activity Score 9772

Nope

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