Instant Scratch-Its: Crossword
There's a little thrill with every one
Advertising Agency: Publicis Mojo, Brisbane, Australia
Creative Director: Andy Ward
Art Director: Shay Devery
Copywriter: Ryan Petie
Account Manager: Billy Grantley
Published: December 2009


12 Comments
Another crossword... :/
<---------------SexInAds------------------>
http://www.facebook.com/sexinads
http://sexinads.tumblr.com
Looks like the WWF's one, no ?
yes it does. But I think the crossword thingy fits better here.
ahaha.. and another crossword
=== Looking for concept/art creative to form a team to work in independent advertising projects. ===
Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook
Two different campaigns with crosswords involved is a coincidence, no doubt about it. Focus on the message instead, it works.
work much better than WWF
Always try to be unique even when forced to conform.
Agree, this shows how unjustified the WWF campaign is.
Agree fits better here, nice idea.
Simple ideas are the best !
this one works much better.
Seen it...
ok ok stuff. execution wise good.
Interesting crossword puzzle. This is the first time I've seen a crossword puzzle used in an advertisement. A first for everything.
Aaron Schoenberger
Advertising executive from Los Angeles, California
The Brainchild Group - Los Angeles Advertising Agency