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Ikea: Design your own life

Ikea: Design your own life
Your rating: None Average: 6.9 (29 votes)

To show that IKEA furniture could fit in pretty much every home you place it in an IKEA sofa was hung in front of a billboard. Every few seconds the background changed, but the sofa remained the same.

Advertising Agency: PnT, Amsterdam, Netherlands
Art Director: Paul Stienen
Copywriter: Thijs Vrieselaar
Released: June 2009

17 Comments

everartz's picture 7590 pencils

great...

but they say: when you are in a country where cows are more beautiful than women, then know that your in the Netherlands...
sorry just a joke :D

| Everartz |

Leland's picture 101 pencils

Hilarious joke.

Guest's picture

huahuahuahuahua nice joke!... how bout new zealand then???

Guest's picture
9

I like it, I like it!! :)

Guest's picture

The room changes behind the couch? In that case very creative idea!!

Guest's picture

hmm...nice

Guest's picture

Designyourownlife.com isn't an Ikea website...

ivan's picture

They made a mistake with the url. It's fixed now.

alexander_bickov's picture 3323 pencils

Trivial ad

Guest's picture

this is a fake ad.

Blashyrkh's picture 21283 pencils

Seems only an idea on paper and a fake ad and website. And that couch with perspective is totally a joke.

Guest's picture

I think it's made by students. Creative idea though!

Guest's picture

Another example of someone using this site as a traffic driver to their site.

BobAdaholic's picture 44 pencils
4

good idea but less good executive

Guest's picture

nice

Guest's picture
6

good

Guest's picture

i have finally found this site

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