HOT cable TV: Skirt

Connected. You've never seen anything like this before.

Advertising Agency: BBR Saatchi & Saatchi, Tel Aviv, Israel
Chief creative officer: Yoram Levi
Art director: Udi Ovadia
Copywriter: Yoad Mick
Account director: Yael Ron
Account supervisor: Sigal Tzur
Account executive: Nataly Ziv
Released: August 2009

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8 comments

magedmaher's picture
magedmaher
17 pencils

Lovely ad., nice idea

Guest's picture
Guest

it's not impressive.. for israel maybe, dont know..

Guest's picture
Guest

its not looking hot to me from any of the sides....cheap concept any way...

Guest's picture
Guest

Are you supposed to look up her dress and see something unexpected?

Guest's picture
Guest

yes the original idea had the viewer looking directly up the dress as a metaphor of exposure ,but the client wouldn't have it, so we settled for shadowing... what can you do eh?

shahidali's picture
shahidali
4071 pencils

vile, cheap and mean. selling sex is not creative.

shahid

Guest's picture
Guest

before you commented- did any of you actually find out what the show is about?

lucdesaulniers's picture
lucdesaulniers
1147 pencils

OK Levi, commenting on your own work as "Guest"?

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