HOT cable TV: Skirt
Connected. You've never seen anything like this before.
Advertising Agency: BBR Saatchi & Saatchi, Tel Aviv, Israel
Chief creative officer: Yoram Levi
Art director: Udi Ovadia
Copywriter: Yoad Mick
Account director: Yael Ron
Account supervisor: Sigal Tzur
Account executive: Nataly Ziv
Released: August 2009


8 Comments
Lovely ad., nice idea
it's not impressive.. for israel maybe, dont know..
its not looking hot to me from any of the sides....cheap concept any way...
Are you supposed to look up her dress and see something unexpected?
yes the original idea had the viewer looking directly up the dress as a metaphor of exposure ,but the client wouldn't have it, so we settled for shadowing... what can you do eh?
vile, cheap and mean. selling sex is not creative.
shahid
before you commented- did any of you actually find out what the show is about?
OK Levi, commenting on your own work as "Guest"?