Honda INSiGHT: From Honda
Advertising Agency: RPA, Santa Monica, USA
Chief Creative Officer: David Smith
Creative Directors: Joe Baratelli, Pat Mendelson
Senior Copywriter: Adam Lowrey
Art Director: Laura Hauseman
Agency Executive Producer: Gary Paticoff
Agency Senior Producer: Brian Donnelly
Agency Assistant Producer: Lyndsey Wilson
Print Photographer: Ben Redgrove



6 Comments
zéro ideas emission. Recyclable concept.
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seems the idea is not for everyone??????????? Can the agency explain it?
The idea is in the movie, the press campaing is just to follow the schedule, wich they shouldn't have uploaded here. 9/10 for the film.
With a name like insight I'd make the campaign about cool insights. But that's just me. This ad seems too much of what the client wanted to be on this site.
if I write a bunch of copy and no one ever reads it does it exist?
WHERE IS THE IDEA????
yes true there is nooooo Idea, shame on u RPA it's better to remove it