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Hema: Push-up bra modelled by Andej Pejic, 3

Hema: Push-up bra modelled by Andej Pejic, 3
Your rating: None Average: 6.1 (28 votes)

A push-up bra that gives you 2 cupsizes extra. Modeled by Andej Pejic. A man. So imagine what it can do for a woman.

Advertising Agency: Doom&Dickson, Amsterdam, Netherlands
Art Director: John De Vries
Copywriter: René Verbong
Account Director: Frieda Ulsamer de Waard
Client Team Director: Caroline van Turennout
Photographer: Wendelien Daan
Account manager: Karin van Dalen
Published: December 2011

9 Comments

Hadrons's picture 5392 pencils
Hadrons | Tue, 2011-12-27 07:12
9

wow,i can understand the buzz.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

jsnm.great@gmail.com's picture 2 pencils
jsnm.great@gmail.com | Tue, 2011-12-27 07:33

Hey man, simply superb
but why shouldn't retouch the image?

Billoughsby's picture 5127 pencils
Billoughsby | Tue, 2011-12-27 10:05

You mean 'shop out the bra strap?

;)

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Spanky's picture 2774 pencils
Spanky | Tue, 2011-12-27 11:14

Maybe it's just me, but I really don't think it's the bra making him look like a woman.

kleenex's picture 8394 pencils
kleenex | Tue, 2011-12-27 15:16

without the name I would have not known who the person was.

jackblack's picture 1462 pencils
jackblack | Wed, 2011-12-28 19:29

Using transgenders to sell bras? (forehead against a brick wall - pound - and repeat).

Manoma's picture 1102 pencils
Manoma | Thu, 2011-12-29 11:01
5

Hum... really necessary to know before who is Andej Pejic...
woud be more interisting with a man less androginius... No ?
By the way... it's interisting...

simonds08's picture 626 pencils
simonds08 | Thu, 2011-12-29 12:32

yeah, maybe just a really heavy guy

Lazarus's picture 1304 pencils
Lazarus | Thu, 2011-12-29 18:51

Applaud the balls here. Literally.

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