Hema: Push-up bra modelled by Andej Pejic, 3
A push-up bra that gives you 2 cupsizes extra. Modeled by Andej Pejic. A man. So imagine what it can do for a woman.
Advertising Agency: Doom&Dickson, Amsterdam, Netherlands
Art Director: John De Vries
Copywriter: René Verbong
Account Director: Frieda Ulsamer de Waard
Client Team Director: Caroline van Turennout
Photographer: Wendelien Daan
Account manager: Karin van Dalen
Published: December 2011
9 comments
wow,i can understand the buzz.
THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL
Hey man, simply superb
but why shouldn't retouch the image?
You mean 'shop out the bra strap?
;)
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett
Maybe it's just me, but I really don't think it's the bra making him look like a woman.
without the name I would have not known who the person was.
Using transgenders to sell bras? (forehead against a brick wall - pound - and repeat).
Hum... really necessary to know before who is Andej Pejic...
woud be more interisting with a man less androginius... No ?
By the way... it's interisting...
yeah, maybe just a really heavy guy
Applaud the balls here. Literally.