Halifax Regional Municipality, Metro Transit: Do It On The Bus, Sleep

Do It On The Bus is all about making people more aware of the opportunities bus riders have to work, play, connect and relax while they get around the city. With distracted driving in cars becoming more and more of a hot-button road safety issue, the bus lets riders have a little “me time” doing things they never could (or should) do behind the wheel of a car. doitonthebus.ca

Advertising Agency: Acart Communications, Ottawa, Canada
Senior Creative Director: John Staresinic
Creative Director / Copywriter: Tom Megginson
Associate Creative Director: Vernon Lai
Art Director: Kerry Hodgson
Designer: Rebecca Neilson
Copywriter: Christopher Redmond
Photographer: Rémi Thériault
Director, Digital Media: Stacey Van Buskirk
Developer: Peter Drinnan
Production Manager: Lynn Norris
Production Artist: Cindy LaGarde
Account Director: Gillian Todd-Messinger
Account Manager: Tania Glithero
Media: Kevin Scannell
Published: March 2013