Guinness: Stop

The more you drink, the slower you react. Please drink responsibly.

Advertising Agency: SAATCHI & SAATCHI, Petaling Jaya, Malaysia
Executive Creative Directors: Adrian Miller, Edmund Choe
Copywriter: Christie Herman
Art Director: Ong Kien Hoe
Photographer: threesixty° Photography
Retoucher: threesixty° Photography
Account Supervisor: Aaron Taylor

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22 comments

getconnected2001's picture
getconnected2001
989 pencils

This is gr8! :)
-----
http://indianadsblog.blogspot.com/
India at Cannes'08

kshitijsalve's picture
kshitijsalve
25 pencils

Really good.

cp's picture
cp
354 pencils

good, original and to the point. These series are great!

jazarah's picture
jazarah
1262 pencils

really good job

StuartLittle's picture
StuartLittle
468 pencils

This one is brilliant

Adaddicted's picture
Adaddicted
3435 pencils

Finally we see comments without any odour! ; )

withalltherespects

fen1x's picture
fen1x
471 pencils

oh yeah, true story.
Nice idea folks !

Alistair C.'s picture
Alistair C.
692 pencils

best in the lot

Shingo's picture
Shingo
406 pencils

nice idea, really good

andreis's picture
andreis
285 pencils

best one!

--
cargocollective.com/andrei

Geimima's picture
Geimima
815 pencils

this one strongest and best

life is a playground

Pete2's picture
Pete2
714 pencils

Yes, but Guinness shouldn't be about responsible drinking. How does that differentiate the brand. Here's the test, have any beer brand sign off the ad and you'll see it works for all of them. I'm going for a Guinness.

mara's picture
mara
64 pencils

Yo pete, think u got it wrong. Check with diageo on responsible drinking and not with Guinness. It pays to know the umbrella of the brand...least not with lesser reaction time...hahaha...check with red bull on that.

priyanthavij's picture
priyanthavij
66 pencils

GOLD!

Corbeen's picture
Corbeen
1070 pencils

this is old idea!
its done for heineken

awenindo's picture
awenindo
215 pencils

links corbeen

Corbeen's picture
Corbeen
1070 pencils

ok sorry, im sorry i should have post it , i just found one of the heineken series and u r right we should put link, sorry .

http://yoshee.files.wordpress.com/2009/04/dontdd3.jpg

deepside's picture
deepside
177 pencils

it is quite good for creative thinking
but it do not work for drinker

Guest's picture
Guest

concept is nice

Guest's picture
Guest

great compain!

ortega's picture
ortega
41 pencils

Cannes!

wave's picture
wave
302 pencils

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