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Made of More, Caterpillar

Agency: 
Published/Aired: 
October 2012
Description: 

Some are made of more.
Guinness

Advertising Agency: AMV BBDO, London, UK
Director: Peter Thwaites
Executive Creative Director: Dave Buchanan
Art Directors: Ant Nelson, Alex Grieve
Copywriters: Adrian Rossi, Mike Sutherland
Producer: Ciska Faulkner
Agency Producer: Olly Chapman
Post production: The Mill
Photographer: Nadav Kander
Print Producer: Kirstie Johnstone
Production: Gorgeous

Comments (12)

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Highest Rated

maxiiphemmy's picture
maxiiphemmy
Activity Score 57

Veeeeeerrrryyyy creative

sudhir.misal's picture
sudhir.misal
Activity Score 17

Excellent... very creative...

salil.sharma's picture
salil.sharma
Activity Score 2428

awesome
i love this campaign
mind blowing guys
you all rocking..............................................

Designer Don't Do Different Things
They Do Things Differently

Chelle Boo's picture
Chelle Boo
Activity Score 56

oh this is amazing...

koothara's picture
koothara
Activity Score 50

bad photoshop!!

jawtok's picture
jawtok
Activity Score 183

It hasn't been Photoshoped, it's real!

jawtok's picture
jawtok
Activity Score 183

I really like the execution and the concept, I'm just not sure whether it fits Guiness.

TexasH's picture
TexasH
Activity Score 365

I like the idea. No doubt about that.
BUT
1- It could work with everything.
2 - Where is Guiness? Where is my beer?

Shawali's picture
Shawali
Activity Score 8442

I may be stupid, but what does it have to do with Guiness or beer in general?

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

alausa's picture
alausa
Activity Score 1420

You're not alone in your stupidity, I'm right here with you. :)

Roger Keynes's picture
Roger Keynes
Activity Score 5498

I may be stupider... but wasn't this idea part of an Brazilian environmental campaign posted on AoTW?

The Jobless Writer
Will Think for Salary

Rt_solo91's picture
Rt_solo91
Activity Score 119

love all of these, wish there was more of the actual beer in them.

maxiiphemmy's picture
maxiiphemmy
Activity Score 57

Veeeeeerrrryyyy creative

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