Gordon Finest Beers: Perfection

Advertising Agency: 10, Belgium
Strategy: Denis Ghys
Creative Directors: Olaf Meuleman, Jeroen Goossens
Creatives: Olaf Meuleman, Jeroen Goossens, Stephanie Van Tichelt, Charis Verrept
Account Management: Thomas Schiltz
Web development: Allard Bosch
Print Production: Yves Van Houdt
Sound Production: Sonicville
Video Production: Pimpz

January 2014


Phil Lestino's picture
Phil Lestino
1684 pencils

Strange. This line is not on brief. Unlike the others It is trying to be clever.......surely then it is trying to prove something. This does not fit with the campaign premise that there is nothing to prove.

bcm924's picture
88 pencils

Yep - agreed. Conflicts with other messages in the strategy.

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