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Advertising Agency: BBH, London, UK
Chief Creative Officer: John Hegarty
Executive Creative Director: Nick Gill
Creative Director: Ashidiq Ghazali
Art Director: Matt Fitch
Copywriter: Mark Lewis
Planners: Jason Gonsalves, Lawrence Kao
Account Managers: Rowena Minhas, Lucy Scott, Tove Svensson
Producer: Simon Taylor
Typographer: Rich Kennedy
Published: 2011

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2 comments

sirvan's picture
sirvan
29870 pencils

I've been enjoying most of the Cannes winners, until now. This campaign is just meh. And the fact that it won anything should serve as a wakeup call: Cannes is a wank.

+++

"I love some things, and don't love some other things."

scarfinati's picture
scarfinati
830 pencils

This delivers the message in a unique way. Its quick and compelling.

Not everything has to be a fancy visual...

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