Exide Building Vinyl Wrap: Exide, India’s largest battery manufacturer powers more than just automobiles.Starting from submarines to aircrafts and charging power-stations that light up cities, Exide is the moving force of the country.
The opportunity: The Exide headquarter in Calcutta has been a prominent landmark in the city for decades. It was an opportunity to give it a facelift with a spectacular vinyl wrap.
Execution: The Exide vinyl wrap shows the entire geography covered by the brand. Whether it is a vehicle on land, sea or air, the visuals depict that it is connected to Exide. In fact, all the roads connect to the Exide logo and demonstrate the presence of Exide batteries across twenty-four applications.
Outdoor advertisment created by JWT, India for Exide, within the category: Electronics, Technology.
“Say Less, Do More”: Words of Inspiration From the 2017 Clio Sports AwardsRead More
Inside the Agency
How DDB’s Ari Weiss And Keith Reinhard Are Embracing Ad Legend Bill Bernbach’s “Rebel Spirit”Read More
Ward+Robes Designer Gowns Offer Individuality for Hospitalized TeensRead More
Empathy, Observation, Openness: IDEO’s Roshi Givechi on the Narrative of Product DesignRead More