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Nice
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Seems like a bland usage of media to me. You could basically cut and paste the "idea" and attach it to any form of media. "Every year we need room to help 700 taxis full of babies." "Every year we need room to serve 70 airplanes full of the elderly." "Every year we need room to feed 30 buildings full of the homeless."
That's not particularly smart, simple, or clever. It's something the client could have done on their own.
If the client can do things on their own we will go sweep the floor or clean some buses. Clients do not possess advertising skill if not they cant be our client. Every implementation is a careful decision from top to bottom of an agency that want the best for their client.
Sorry to blurt all these.
It's actually smart, simple, and clever. What you criticize as blandness actually helps in this application. Very appropriate for a client who is soliciting help with funding.
Dreadful. Silly puns relating to the media makes this a complete waste of time and a clients money. Try harder to be creative next time.
Is really simple and straightforward, I like the use of media, and why buses, i guess because they are big enough to get the point across
Well, I guess it is so simple that some think it does not deserve appreciation. I like it. Straightforward and not pretentious.
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