Corporate Chhattisgarh: What if?

I want say just that it's Superb Idea

hm i don't know. logic doesn't work on matters of faith. if it did, there wouldn't be things like suicide bombing. it's not like this campaign came up with these thoughts. if not seen as an ad, but art, i like this campaign. it feels powerful.

Brilliant!!!

doesn't match the majestic quality of the copy in the previous ads

who are these ads aimed at? suicide bombers aren't rational people, so rational arguments mean nothing to them. and positing that "their god may not exist" will only inflame their irrationality further.

three stars for execution, ZERO for concept/copy.

I like the ad campaign and can appreciate the message but when you really think about it what good does this ad campaign really do?

When I first saw the ad I sat here nodding my head in agreement and silently mmm hmm-ing in my head but if that’s the case for everyone who looks at this ad… who really cares?

What I’m trying to say is it just seems strange that the ads are aimed at the actual terrorist or suicide bombers, I hardly think if one of them did see this ad they would have a change of heart. With that said it makes me wonder just what was the point of running this ad campaign with the message geared toward the wandering rogue terrorist. Did they actually think they might catch the eye of a terrorist on the fence and sway, (shame) him or her to quit their evil ways?

I think they should have thought this one out a little more.

awesome headline! wow!!!
by the way.. does god really exist :D?

that's really good image view for ponder,debris rubble,blood,dirty corner and scream,but just like someone side that who really be care?
u have paused and staying for how soon?10 sec?1 min?

great series but wrong Target Audience. sorry.

This ad suffers a failure in logic. It's dependent on people or terrorists who are already unsure if God exists. But if they had that kind of doubt, they wouldn't be in that faith to begin with, much less be so fanatical about it.

While I have no reason to doubt the sincerity of the ad, it still feels like so much verbal diarrhea. All three feel shallow and fail at understanding the underlying problem; proper education about their faith. No faith/religion to my knowledge condones violence or hatred when taken into the right context.

copy sounds very very sensitive!

This ad suffers a failure in logic. It's dependent on people or terrorists who are already unsure if God exists. But if they had that kind of doubt, they wouldn't be in that faith to begin with, much less be so fanatical about it.

While I have no reason to doubt the sincerity of the ad, it still feels like so much verbal diarrhea. All three feel shallow and fail at understanding the underlying problem; proper education about their faith. No faith/religion to my knowledge condones violence or hatred when taken into the right context.

I think this campaign wanted to raise at least a doubt in the minds of youngsters who might be nurturing the idea of joining a terror organization, about the futility of religious violence.

The TG can include a whole range of people who might be tempted to support, encourage or assist terrorist groups. And that many of them were both well-qualified and well-settled with jobs in leading corporates and found their militancy through ideology rather than social or material deprivation.

love it, art direction is sick!

how about the people who just want to live in peace and just get on with life living according to their religion? does this message apply to them as well?

how about the people who genuienly want to live in peace, coexist with their fellow man and live according to their religion? does this message apply to them?

brilliant line...

not siding with sucide bombing ....
But thats the faith....i dis agree with this paticular poster

provocative just for the f**k of it
idea? zero
taste? zero
reaching the right audience? zero
insight? inaccurate
award? don't even think about it
again, provocative just for the f**k of it

i am in love with the writer :P

boss, this one is not in line. you are segregating between faith and terrorism, not PULLING OUT the BIG debate of existance of God. possibly, you took the wrong turn in this.
however, the previous two are simply great.

WOW COPYWRITER YOU ARE BALLSY

Full mark for art direction

Guys good work, wrong place isn't it ?

are the writer and art director married?

i mean not to each other of course... :P

a burning issue.

i think you should send your entry to social print advertising award organized in India.
11th International Concerned Communicator Award which is open for entries.

The winner gets to win a cash of US $ 11,000. there is no entry fee for this.

Guess u wud like to try ur chance. all u need to do is fill in the entry form, attach ur ad and send it to cca@rajasthanpatrika.com.

u can visit www.concernedcommunicatoraward.org for more details.

Noooo!

This idea is dragging the war against terrorists to be against believers too.

It is a lost battle! It doesn’t work.

Plus, as another commenter said, terrorist would never bother to read an ad. So it is missing the audience.