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Colorectal Cancer Association of Canada: Get your butt seen

Colorectal Cancer Association of Canada: Get your butt seen
Your rating: None Average: 7.8 (41 votes)

Impactfull visuals of photocoped butts on transit boards, in public washrooms, in the subway , web banners and a TV spot in Toronto and Montreal are the makes of a powerful drive to getyourbuttseen.ca.

Advertising Agency: Ogilvy Montréal, Montréal, Canada
Creative Directors: Martin Gosselin, Normand Miron
Art directors: Bernardo Andrada, Diane Gosselin
Copywriters: Luc Dupéré, Gavin Drummond
Client Services: Marie-Noëlle Rosso
Media: David Tremblay, Danuta Boehler
Technical Director: Valentin Backofen
Programming: QuatreCentQuatre, Valentin Backofen
Eletronic production: Miryam Champagne (agency), Luc Harvey, Christian Laramée (Halogen Filmshop)
TV Director: Ludovic Spénard
Sound: Audio Z
Print production: studio 333
Published: March 2010

9 Comments

pepsiice's picture 253 pencils
pepsiice | Mon, 2010-04-05 23:20

impactful indeed XD

netei's picture 184 pencils
netei | Tue, 2010-04-06 02:38
7

cool. stopping!

alvinivanicko's picture 263 pencils
alvinivanicko | Tue, 2010-04-06 04:48

nice.target just young people?

Adaddicted's picture 3417 pencils
Adaddicted | Tue, 2010-04-06 07:29

...but too many butts!!!

withalltherespects

R U serious's picture 380 pencils
R U serious | Tue, 2010-04-06 12:56

That's hot.

Say my name, say my name...

Tommy G.'s picture 913 pencils
Tommy G. | Wed, 2010-04-07 18:34

interesting, smart idea

Publiz's picture 114 pencils
Publiz | Sun, 2010-04-11 12:39

Nice idea. Funny ad !

Une sélection de chaise design pas cher à retrouver sur Designiz

Guest's picture
Guest | Fri, 2010-08-06 05:49

Hello,
it is interesting .
thanks for sharing.

Brainchild Theories's picture 74 pencils
Brainchild Theories | Wed, 2010-10-13 18:13

Hilarious!

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