Coca-Cola: Summer Together

Advertising Agency: Phibious, Ho Chi Minh City, Vietnam
Creative Director / Art Director / Illustrator: Chris Catchpole
Published: April 2014

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19 comments

CrackerJackWorks's picture
CrackerJackWorks
10097 pencils

oh...a pair of bikinis.

ivan's picture
ivan

Stand up and go further from the monitor. You will see two girl's hips next to each other wearing bikinis.

Ivan Raszl, admin of AotW

morse's picture
morse
15028 pencils

I could see it immediately. Great!

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

rolanddelmar's picture
rolanddelmar
2 pencils

Creative

JKW's picture
JKW
229 pencils

Great stuff methinks.

Pete R.'s picture
Pete R.
1181 pencils

Nice idea. It could be a better illustration. Parts are sloppy.

Art & Illustration

fakeandgay's picture
fakeandgay
67 pencils

perfect!

Keep calm and get a Pencil! or a Lion!

ivan's picture
ivan

Within an hour of posting there is already a parody:


"a real Coca-Cola's summer model be like"

Ivan Raszl, admin of AotW

kleenex's picture
kleenex
25592 pencils

The better of the two ads...

Insidetheeyes's picture
Insidetheeyes
558 pencils

Ahahaha! Great, love this one.

cowboy69's picture
cowboy69
28 pencils

Art directions can be better. The curve in coca cola is white, and the bikinis stripes shouldn't be white. Making the layout not so clean. If this is a photo shot against the sun making it back lit, it will be much better. Creating natural coke curve. Idea is good btw.

damnson's picture
damnson
2789 pencils

Not mad at this at all.

sacrilegend's picture
sacrilegend
1726 pencils

The one thing -- the ONE thing -- that really rubs me raw with this ad . . . is the bottle-shaped loop.

You didn't need it. I'm sure the client pressured you into throwing it in there, but I think it would've been worth the fight to prove how iconic that swish really is.

Ayeyahyah's picture
Ayeyahyah
259 pencils

like! like the parody as well!

sonmailbox's picture
sonmailbox
21 pencils

I voted 8 for your 8 months :))

ChinaYoo's picture
ChinaYoo
3 pencils

fun, sexy and makes me remember my time at the beach drinking Coke.... coolness... Love the little bottle too... congratulations! :)

alex.huynh.735's picture
alex.huynh.735
3 pencils

nice! treo ngoài bãi biển NhaTrang sẽ cute lắm đây :)

xuanhien.ngo's picture
xuanhien.ngo
2 pencils

Mông ải mông ai???

tr.truc's picture
tr.truc
3 pencils

i really like the bikini idea and the clever composition to show Coke signature ribbon. very interesting!

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