Coca-Cola: Happy Can

Open Happiness

Case video: http://vimeo.com/66806296
URL: http://www.happycan.info

Advertising Agency: McCann Erickson, Milan, Italy
Vice Chairman: Andreas Dahlqvist
Chief Creative Officer: Miguel Bemfica
Executive Creative Director: Lee Tan
Creative Director: Giovanni Chiarelli
Art Director: Giovanni Berutti
Copywriter: Roberto Amboldi
Director: Fabio Cimino
Regional Account Director: Andrei Kaigorodov
Photography: LSD Studio
Media: Initiative Milan
Client Service Manager: Bianca Valcarenghi
Video: Why Worry Productions
Executive Producer: Diego Pandisi

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9 comments

Borde's picture
Borde
30 pencils

There´s no case study without the actual smiling can... i think they rushed to it.

Peter Frank's picture
Peter Frank
532 pencils

ZzZzzzzZzzZZzzZ

talkingisfree's picture
talkingisfree
2565 pencils

This is pretty weak, I think

emiliete's picture
emiliete
639 pencils

Are you kidding me? Where's the idea?

morse's picture
morse
15028 pencils

Is this a real can or just a billboard?

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

salil.sharma's picture
salil.sharma
2278 pencils

Mind Blowing Job guys ! Special thanks to Art Director ! Awesome job guys ! Unforgettable Bill Board !
Cheers

Adaddicted's picture
Adaddicted
3435 pencils

You must be kidding :P

withalltherespects

mshady's picture
mshady
5 pencils

simple, relevant, memorable.

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