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Cape Times: Transparent posters, 3

Cape Times: Transparent posters, 3
Your rating: None Average: 6.9 (21 votes)

Transparent point-of-sale posters for the Cape Times. Individual stories on each side were given an additional insight when one looked through the poster.

Advertising Agency: Lowe Bull, Cape Town, South Africa
Executive Creative Director: Kirk Gainsford
Creative Director: Alistair Morgan
Art Director: Cameron Watson
Copywriter: Simon Lotze
Illustrator: One Horse Town

6 Comments

mikeelrapido's picture 1943 pencils
mikeelrapido | Mon, 2010-05-17 09:37

IMHO it is a little to complicated..

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DarkSide's picture 1027 pencils
DarkSide | Mon, 2010-05-17 10:53
8

I like it a lot.
Old concept but good execution.

I comment the comments

Reality Check's picture 1725 pencils
Reality Check | Mon, 2010-05-17 13:32
4

It is a jigsaw puzzle of a campaign, pretentious without being provocative, intermingled without being illuminating, complicated without being rewardingly complex.

sloppy4's picture 1514 pencils
sloppy4 | Mon, 2010-05-17 15:42

wha? when you combine the two you get gibberish.
maybe that's afrikaner.

AssassinX's picture 1347 pencils
AssassinX | Mon, 2010-05-17 20:14

A bit like a cassette's side A and B.

Spoonfeederxxx's picture 643 pencils
Spoonfeederxxx | Fri, 2010-05-21 01:53

I know what they were trying to do, but FAIL!!!

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