Cape Times: Transparent posters, 3

Transparent point-of-sale posters for the Cape Times. Individual stories on each side were given an additional insight when one looked through the poster.

Advertising Agency: Lowe Bull, Cape Town, South Africa
Executive Creative Director: Kirk Gainsford
Creative Director: Alistair Morgan
Art Director: Cameron Watson
Copywriter: Simon Lotze
Illustrator: One Horse Town

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6 comments

mikeelrapido's picture
mikeelrapido
1929 pencils

IMHO it is a little to complicated..

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DarkSide's picture
DarkSide
1068 pencils

I like it a lot.
Old concept but good execution.

Reality Check's picture
Reality Check
1799 pencils

It is a jigsaw puzzle of a campaign, pretentious without being provocative, intermingled without being illuminating, complicated without being rewardingly complex.

sloppy4's picture
sloppy4
1496 pencils

wha? when you combine the two you get gibberish.
maybe that's afrikaner.

AssassinX's picture
AssassinX
1329 pencils

A bit like a cassette's side A and B.

Spoonfeederxxx's picture
Spoonfeederxxx
641 pencils

I know what they were trying to do, but FAIL!!!

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