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Itchy feet poster

Agency: 
Published/Aired: 
September 2009
Description: 

The poster communicates that Canesten is the best preparation for skin problems accompanied by itchy feet. To use an unconventional way of communication we used a poster that is scratched in the part where feet are displayed.

Foot problems itching you? Sock it to ‘em.

Advertising Agency: MARK BBDO, Bratislava, Slovakia
Creative Director: Dávid Slimák
Art Director: Lukáš Karásek
Copywriter: Juraj Chmel
Account manager: Dana Adamovičová

Comments (7)

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Highest Rated

rolling.stone's picture
rolling.stone
Activity Score 2741

excellent

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture
Guest

is that what the client said when he saw these?

john.lighttern's picture
john.lighttern
Activity Score 216

Cant you hire photoshop guys ?

Guest's picture
Guest

not good

Guest's picture
Guest

Copy is terrible...

Misstree's picture
Misstree
Activity Score 425

I don't know...somehow the visual makes me itch. So it actually works for me!!

.............................

Not all who wander are lost.

Misstree's picture
Misstree
Activity Score 425

I don't know...somehow the visual makes me itch. So it actually works for me!!

.............................

Not all who wander are lost.

rolling.stone's picture
rolling.stone
Activity Score 2741

excellent

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~ Quite obviously, I have gathered no moss ! ~

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