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A Natural Before & After

Agency: 
Published/Aired: 
November 2012
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Description: 

To show the hydrating effects of the all-new Intense Hydration face care line from Burt’s Bees, we re-imagined the typical “Before & After” demonstration by constructing a billboard using thousands of coupons. Then we let the power of curiosity take it from there.

Advertising Agency: Baldwin&, USA

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Highest Rated

BoBBy_js's picture
BoBBy_js
175 Activity Scores

The ploy is totally lost.

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