Burn: Duck
Are you bad enough?
Advertising Agency: Draftfcb/Lowe Group, Zurich, Switzerland
Creative Director: Nicolas Vontobel
Art Directors: Sebastian Hugelshofer, Jean-Marc Grubenmann
Copywriter: Ivan Madeo
Photography: Roger Schneider
Art Buyer: Melanie J. Auerbach
Account Supervisors: Gabrielle Lommel, Stefan Naef
Released: June 2008


11 Comments
duck?
Oooh wow I'm so bad to think of dock!!!
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I don't mind the idea of challenging people to go deface the billboard, but the line 'Are you bad enough' is kinda gay.
Id like to try something a lot more direct and challenging. (I don't know - 'gotitinya?!')
Michael Jackson was bad. In the 80s. No kids wanna be self-labeled 'bad.'
YEA apseudobeing ! Next time be a lil more P.C.
I'm pretty sure the official term is Heterosexually Challenged or Vaginaphobia
The term "kinda gay" is rather offensive. And I don't think they meant the Michael Jackson kind of "bad". I think it's more of a naughty bad, rather than a cool bad. IMHO. And stop saying things are "Gay" (unless you are describing a same sex couple).
Its not kinda gay..but its damn gay...and its offensive because it is..thats how the world works..live with it.
its not only the ad..but the product looks like lighter fluid to me
the comments sounds like some bad anti gay campaign...grow up boys...
get an account, then talk sh*t
fuck you, dickhead
Enough with the insensitive gay comments. You insult many of your peers, and even more so, yourselves.
Hey GUEST COMMENTATOR(s) do you need your Mommy's help to sign you up for an account?? mmmmmmm little boy
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