Brake Road Safety Charity: Elderly lady

Take the pressure off residential roads, GO 20

Blue Hive London have launched an outdoor campaign for brake (the road safety charity) promoting safer walking and cycling, by appealing to drivers to 'go 20'. The work is designed to create awareness as well as support the organisation's pr and lobbying activity during the uk's national road safety week.

Advertising Agency: Blue Hive, London, UK
Creative Director: Karin Onsager-birch
Art Director: Peter Hvid
Copywriter: Nigel Edginton-Vigus
Photographer: Sean De Sparengo
Retoucher: Smoke & Mirrors
Published: November 2012

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5 comments

kalpesh78's picture
kalpesh78
2580 pencils

why 3 ads of the same thing? whats the point. you guys could have just done a single long ad with everyone this side of the pedal.

ideas....30 minutes nahi toh free.

pierrelastname's picture
pierrelastname
2869 pencils

the shoe is enough...

twelve_noon's picture
twelve_noon
617 pencils

Nice, solid work.

alausa's picture
alausa
1414 pencils

Good campaign.

kleenex's picture
kleenex
25642 pencils

good idea.

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