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Polarized

Agency: 
Published/Aired: 
September 2009
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Also From This Campaign (2 items)

Description: 

A poster that is modified using the light of the panel. During the night, a black vinyl lighten from behind reveals the zone wich es not suitable for the day.

Creative Directors: Fernando De Clemente, Sebastián Mir.

One is suitable for general audiences. The other one is not.

Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Art Director: Agustín Acosta

Comments (13)

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Highest Rated

gonniethegon's picture
gonniethegon
102 Activity Scores

great!

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